Stories worth finding,
and reading
I write smart, deeply researched content that earns attention from people and search engines alike. From reported features and thought leadership to SEO-driven articles, I combine journalistic rigour with a decade of content marketing experience.
How I approach content writing:
Evergreen
Search-informed articles built around what your audience is actually looking for, without writing for an algorithm at the expense of the reader.
Journalist-Led
Your experts already have something interesting to say. I help uncover the strongest ideas and turn them into original, credible pieces with a clear point of view.
Editorial
Great stories rarely come straight from a brief. Through interviews, research, and reporting, I find the details and angles that give features and editorial pieces their depth.
AI & LLM Visibility
More content is being surfaced in AI answers than ever before. I write in a way that’s clear and direct so it can be pulled into AI search results and improve your chances of showing up.
Narrative Flow
My background in creative writing and journalism means I know how to write a story. Well crafted, engaging writing is another major driver of online traffic.
Depth & Credibility
Good content compounds over time. Done properly, it earns links and gets referenced, becoming something you can build on as your site grows.
My editorial portfolio
Blog Writing
- Published by Vancity Financial
AI SEO Content, Blog Writing
- Published by Hootsuite
Blog Writing
- Published by The Globe and Mail
9+ years of online writing
For more than nine years, I’ve worked as a journalist, editor, and content strategist across editorial, thought leadership, and SEO. My work has appeared in The Globe and Mail, Fast Company, and the Financial Post, with clients including Amazon, Audi, and Intuit.
Need an expert editorial writer?
I’ve delivered top-performing content for brands like Hootsuite, Mailchimp, Sprout Social, Neil Patel, and more. Take advantage of my expertise and see what an optimized blog can do for your business.
