Copywriting

With great copy,
comes great responsibility

Good writing is often what stands between you and your best customers. Or, your next customers. Don’t settle for copywriting that just fills space.

Who I’ve worked with

My copywriting portfolio

Blog Writing

The Earth is Flat. With Quattro.

Web Copy

Charlie Holley Website

Email Copy

Marketing Success Season 2025

Blog Writing

Audi: Progress You Can Feel

How I approach copywriting

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Strategy First

I’ve spent years leading editorial strategy and building content programs at major tech companies. I’m always thinking about the bigger picture, even when I’m just there to writ.

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Agency Experience

Agency-side, agency owner, freelancer, client. I’ve been on every side of the brief, so I know how to make a project run smoothly.

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Clarity

I like work that takes some figuring out. I’m often brought in for complex subjects and challenging briefs, with clients saving their most complex accounts for me.

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Journalist Brain

My journalism background means I’m comfortable starting from scratch. I’ve interviewed everyone from CEOs to scientists and regularly write about subjects that are completely new to me.

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Reliability

I’m organized, communicative, and good at keeping projects moving. I ask questions early, keep you in the loop, and take deadlines very seriously.

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Editorial Standards

I’m a writer and an editor, so I care about the details. Every piece gets the same attention to structure, voice, clarity, and craft, whether it’s a homepage or a 2,000-word feature.

Here’s what my clients have to say

Good to Knows

What kind of copywriting do you specialize in?

I work across web copy, editorial, thought leadership, email, campaigns, and long-form content. I’m especially at home with complex subjects and projects that need some strategy behind the writing.

What industries do you have experience in?

I’ve worked across tech, SaaS, finance, automotive, travel, and professional services, for brands including Intuit, Mailchimp, Amazon, Audi, Mastercard, Hootsuite, Vancity, and PwC.

Are you a Vancouver copywriter?

Yes. I’m a freelance copywriter based in Vancouver, BC, working with clients across Canada, the U.S., and beyond.

What experience do you have?

I’ve spent nearly a decade writing, editing, and leading content teams. I currently lead editorial strategy at Intuit and previously built and sold a content marketing agency of my own.

Do you offer content strategy as well as copywriting?

Yes. I’ve spent years leading editorial strategy and building content programs, so I can help figure out what you need to say before we get into how to say it.

Let’s get your copy written

I work with teams, founders, and creatives who need copywriting support they don’t have to second-guess. Whether you’re launching something new or fine-tuning what’s already there, I bring clarity, structure, and a voice that fits.