Stories worth finding,
and reading
Nobody woke up hoping your company had published a new blog post. I like to start there. Finding the right balance between high-performing content, and things people still want to read, is my specialty.
Here's what I can write for you
SEO & AEO Content
Search-led articles designed to rank in Google and surface in AI answers, without sacrificing the quality of the writing to get there.
Reported Features
Original features built from interviews and reporting rather than recycled search results. This is where my journalism background gets put to work.
SME Content
Give me access to your subject-matter experts and I’ll turn what they know into articles people outside the company will actually want to read.
Thought Leadership
For executives and experts with something to say but no time to write it themselves. I can interview them, find the argument, and write the piece in a voice that still sounds like theirs.
Case Studies
I interview the people involved and find the story behind the results, then turn it into a case study that gives prospective customers a reason to believe you.
Longform & Editorial
Guides, reports, features, essays, explainers. The assignments that need more research and editorial judgement than a standard 1,000-word blog post.
My content writing portfolio
Blog Writing
- Published by Vancity Financial
AI SEO Content, Blog Writing
- Published by Hootsuite
Blog Writing
- Published by The Globe and Mail
Need an expert freelance writer?
Whether you have a finished brief or an idea that still needs shaping, I can take it from there. Research, interviews, writing, and all. Get in touch and let’s make a plan.