The journey from purchase to brand loyalty is a long one, with plenty of chances for customers to get distracted along the way. Every touchpoint is an opportunity to build a relationship and keep your brand top-of-mind.

Ads on Instagram reach 96.6% of Instagram’s active user base every month. That’s a total of almost 2 billion potential customers! This guide will walk you through how to advertise on Instagram, including an easy 8-step guide to creating your first Instagram ad.

Looking to tap into the marketing strategy that gets 4x more open rates than email? It’s something 6.57 billion people are already using, and one of the best ways to get your message across in the digital age.

Six million car accidents occur in the US every year, with more than 50% resulting in injury. Increasing phone distraction is contributing to a rise in crashes, injuries, and road fatalities. In Europe, life-saving services like automatic crash detection and eCall are mandated on new vehicles. Connected cars save lives, so what is North America waiting for?

There are two distinct paths for companies seeking high growth: organic growth or growth by acquisition. The former requires long-term strategy and continued investment. The latter enables quick entry into new markets, adoption of new processes and technologies, and efficient scaling of resources and talent. The best companies find a way to do both.

Standing out on social media gets more complicated every year. With the boom of short-form video platforms like TikTok and Instagram Reels, not to mention the increasing cost of social media advertising, it’s harder than ever to create valuable content and reach the right audience.